Laurence King Publishing, 2006 - 256 pàgines
A comprehensive and practical guide for students and experienced designers alike, this carefully structured text is illustrated throughout with photographs and diagrams. It takes the reader through every aspect of the subject, from the components that make up a book, to understanding how books are commissioned and created, to the intricacies of grid construction and choosing a typeface. The role of the designer is discussed, with advice on how to interpret a design brief, and guidance on type use, images and information graphics. The production process is also explained, with detailed information on reproduction, printing and binding.
Què en diuen els usuaris - Escriviu una ressenya
No hem trobat cap ressenya als llocs habituals.
Past present and future
Creating a book 13
Approaching the design 23
The book designers palette
Typographic palette 71
Type and image
Paper engineering 200
Styling the text 240
additional alignment allows appear approach arranged baseline binding chapter characters colour columns combined common considered cover create designer designer's determined developed diagram divided dots drawing drawn edge editor effect elements example fold folio font format four front grid hand head ideas illustration important layout leading length letters light lithography margin marks measure original paper photographic picture placed plate position present printed printer produce projection proofs proportions publishers range reader reading referred relation relationship represent reproduced running scale screen selected separate sequence sheet Shift shows side signature single sizes space specified spread square structure style surface term Today typographic units usually vertical visual weight width yellow